VEGAS CREST CASINO
September 09, 2010
The Cosmopolitan of Las Vegas, opening December 15, 2010, has entered into a distribution agreement with the Autograph Collection, Marriott International, Inc.'s portfolio of luxury independent hotels and resorts. The Cosmopolitan of Las Vegas, a design-focused independent luxury brand, will be the Autograph Collection's first member resort in the city. The partnership will provide this Las Vegas Strip hotel with access to one of the hospitality industry's largest databases, and offer established relationships in groups and conventions.
"This opportunity creates a powerful partnership for The Cosmopolitan and the Autograph Collection by aligning interests, broadening market share and driving growth. This platform enables us to build an iconic luxury brand at the heart of the Las Vegas Strip while leveraging the 7th largest retail website in the world," commented John Unwin, Chief Executive Officer, The Cosmopolitan of Las Vegas.
The Cosmopolitan of Las Vegas will introduce a new category in the Autograph Collection and will be the brand's largest property and its first casino resort. With an innovative perspective on luxury, this Las Vegas Strip resort will join other Marriott brands, such as The Ritz-Carlton and EDITION, Marriott's new lifestyle brand developed with Ian
Through this partnership, The Cosmopolitan of Las Vegas will benefit from participation in the award-winning Marriott RewardsŪ guest loyalty program and be a featured partner hotel on The Ritz-Carlton website.
"Marriott has been looking for an iconic property in the heart of the Las Vegas Strip and The Cosmopolitan exceeds our expectations for inspiring design, luxurious rooms and meeting space that will draw the world's top customers year-round," said J.W. Marriott, Jr., Chairman and CEO, Marriott International.
Located between CityCenter and Bellagio, this new Las Vegas Strip hotel and resort's multi-tower design features 2,995 guest rooms and residential-style living spaces -- all with spectacular views and luxurious resort amenities, including a 100,000-square-foot casino; eclectic boutiques; Sahra Spa & Hammam; three pools; multi-level nightclubs, state-of-the-art convention space and seven signature restaurants.
The Autograph Collection of high-personality, independent hotels takes the guesswork out of finding exceptional non-chain hotels, and provides the benefits of the Marriott Rewards loyalty program.
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